Allu Sirish's bilingual debut film Gouravam movie audio was launched at Uppal Stadium in Hyderabad during an IPL match between Sunrisers Hyderabad and Pune Warriors on April 5, 2013.

The film's Tamil version's audio was also recently launched in a popular TV show .

The lead cast Sirish, Yami Gautham and producer Prakash Raj, Thaman lyricist Chandrabose and singer Geetha Madhuri attended the event.

Naga Babu launched the musical scores and Allu Aravind also attended the music launch.

Yami Gautam will be seen as a young lawyer and Sirish plays a city boy who is shocked to see the customs prevailing in a village. The film is based on the subject of honour killings and how people in a village haven't changed their lifestyle and customs with time.

The movie is directed by Radha Mohan, produced by Prakash Raj, Story by B. V. S. Ravi and Soundtrack is composed by Thaman. The movie is slated to release on April 19, 2013.Updated April 8, 2013