After delivering super hit films like 'Chirutha', 'Magadheera', 'Racha' and 'Naayak', Ram Charan has joined hands with 'Mirchi' fame Koratala Shiva and producer Bandla Ganesh who earlier produced films like 'Gabbar Singh', 'Baadshah' and 'Iddarammayilatho'. The muhurat for the new film in this combination was held at Parameshwara Art Productions banner today, 31st May. Megastar Chiranjeevi tapped the clap board on the Gods pictures, while Bandla Nageshwara Rao (Bandla Ganesh's father) switched on the camera and V V Vinayak directed the shot. Ram Charan, wife Upasana, Allu Arjun, Allu Aravind, M Shyam Prasad Reddy, Dil Raju, Vamsi Paidipally, K S Rama Rao, DVV Danayya, N V Prasad, Dr K L Narayana, Vakkamtham Vamsi, A S Prakash Satya Rangayya, Sirish, Lakshman, G Hari Kumar and Kotagiri Venkateswara Rao were the prominent guests in the film launch event.

Producer Bandla Ganesh said, "My wish to direct a sensational movie with mega power star Ram Charan is going to be fulfilled. Koratala Shiva came up with a wonderful story. This movie which is going to be made with high technical values will be yet another blockbuster film on our banner. Regular shooting will start in July and will be done at a stretch."

While the story, screenplay and direction will be done by Koratala Shiva, Shivababu Bandla is the presenter.Updated June 1, 2013